Great Clips Targeting Miami for Development as Next Step in Strategic Growth Initiative
As Great Clips continues to implement its strategic growth initiative, the brand has identified South Florida as a top priority market for expansion
BY: CHRIS ZOIS
Content Producer - Great Clips Contributor
Great Clips, the world’s largest and fastest growing salon brand, is looking to expand within existing territories throughout the country. The brand currently has 15 salons across Miami and Fort Lauderdale and is looking to increase its presence in South Florida.
Beth Caron, Great Clips’ director of franchise development, said the brand has reached saturation for new franchisee candidates in some markets and Miami is a territory they can still develop.
“Great Clips has a great presence in the Midwest, but we are at a point where only existing franchisees are able to continue developing new locations in these areas, so we are looking for markets that present new opportunities for continued expansion by new franchisees. We have been very strategic in researching markets, to ensure our new franchisees have all the tools and resources they need to succeed,” Caron said. “We have a good presence in Broward County right now, and we want to continue to target Miami-Dade County next.”
There are a number of benefits to becoming a Great Clips franchisee, namely having the opportunity of being your own boss. Great Clips provides their prospective investors with all the tools they need to succeed, including a thorough training program and a core customer research program to understand the behaviors and needs of the customer. The brand also assigns franchisees a Great Clips Real Estate Manager and commercial broker to help determine the best site for a Great Clips location.
Great Clips also employs the latest technological innovations. The brand’s Online Check-In system affords customers the ability to reserve their space in line for a haircut, which allows stylists and managers to prioritize their days. Prospective franchisees can expect their initial investment for a single Great Clips location to range from $122,250 to $233,100, which includes a $20,000 franchise fee.
“Those interested in joining Great Clips in Miami will benefit from neighboring market recognition, as well as educational and operational support,” Caron said. “We are looking forward to bringing on new franchisees and extending our reach across South Florida.”
For more franchising information about Great Clips, click here.